{"database": "24ways", "table": "articles", "is_view": false, "human_description_en": "where author = \"Meagan Fisher\", author_slug = \"meaganfisher\" and topic = \"process\"", "rows": [[185, "Make Your Mockup in Markup", "We aren\u2019t designing copies of web pages, we\u2019re designing web pages.\n\n\t Andy Clarke, via Quotes on Design\n\n\nThe old way\n\nI used to think the best place to design a website was in an image editor. I\u2019d create a pixel-perfect PSD filled with generic content, send it off to the client, go through several rounds of revisions, and eventually create the markup.\n\nDoes this process sound familiar? You\u2019re not alone. In a very scientific and official survey I conducted, close to 90% of respondents said they design in Photoshop before the browser.  \n\nThat process is whack, yo!\n\nRecently, thanks in large part to the influence of design hero Dan Cederholm, I\u2019ve come to the conclusion that a website\u2019s design should begin where it\u2019s going to live: in the browser.\n\nDie Photoshop, die\n\nSome of you may be wondering, \u201cwhat\u2019s so bad about using Photoshop for the bulk of my design?\u201d Well, any seasoned designer will tell you that working in Photoshop is akin to working in a minefield: you never know when it\u2019s going to blow up in your face.\n\n The application Adobe Photoshop CS4 has unexpectedly ruined your day.\n\nPhotoshop\u2019s propensity to crash at crucial moments is a running joke in the industry, as is its barely usable interface. And don\u2019t even get me started on the hot, steaming pile of crap that is  text rendering.\n\n Text rendered in Photoshop (left) versus Safari (right).\n\nCrashing and text rendering issues suck, but we\u2019ve learned to live with them. The real issue with using Photoshop for mockups is the expectations you\u2019re setting for a client. When you send the client a static image of the design, you\u2019re not giving them the whole picture \u2014 they can\u2019t see how a fluid grid would function, how the design will look in a variety of browsers, basic interactions like :hover effects, or JavaScript behaviors. For more on the disadvantages to showing clients designs as images rather than websites, check out Andy Clarke\u2019s Time to stop showing clients static design visuals.\n\nA necessary evil?\n\nIn the past we\u2019ve put up with Photoshop because it was vital to achieving our beloved rounded corners, drop shadows, outer glows, and gradients. However, with the recent adaptation of CSS3 in major browsers, and the slow, joyous death of IE6, browsers can render mockups that are just as beautiful as those created in an image editor. With the power of RGBA, text-shadow, box-shadow, border-radius, transparent PNGs, and @font-face combined, you can create a prototype that radiates shiny awesomeness right in the browser. If you can see this epic article through to the end, I\u2019ll show you step by step how to create a gorgeous mockup using mostly markup.\n\nGet started by getting naked \n\n\n\tContent precedes design. Design in the absence of content is not design, it\u2019s decoration.\n\n\t Jeffrey Zeldman\n\n\nIn the beginning, don\u2019t even think about style. Instead, start with the foundation: the content. Lay the groundwork for your markup order, and ensure that your design will be useable with styles and images turned off. This is great for prioritizing the content, and puts you on the right path for accessibility and search engine optimization. Not a bad place to start, amirite?\n\n An example of unstyled content, in all its naked glory. View it large.\n\nFlush out the layout \n\nThe next step is to structure the content in a usable way. With CSS, making basic layout changes is as easy as switching up a float, so experiment to see what structure suits the content best.\n\n The mockup with basic layout work done.\n\nGot your grids covered\n\nThere are a variety of tools that allow you to layer a grid over your browser window. For Mac users I recommend using Slammer, and PC users can check out one of the bookmarklets that are available, such as 960 Gridder.\n\n The mockup with a grid applied using Slammer.\n\nOnce you\u2019ve found a layout that works well for the content, pass it along to the client for review. This keeps them involved in the design process, and gives them an idea of how the site will be structured when it\u2019s live.\n\nStart your styling\n\nNow for the fun part: begin applying the presentation layer. Let usability considerations drive your decisions about color and typography; use highlighted colors and contrasting typefaces on elements you wish to emphasize.\n\nRGBA? More like RGByay!\n\nIntroducing color is easy with RGBA. I like to start with the page\u2019s main color, then use white at varying opacities to empasize content sections.\n\n In the example mockup the body background is set to rgba(203,111,21), the content containers are set to rgba(255,255,255,0.7), and a few elements are highlighted with rgba(255,255,255,0.1) If you\u2019re not sure how RGBA works, check out Drew McLellan\u2019s super helpful 24ways article.\n\nLaying down type\n\nJust like with color, you can use typography to evoke a feeling and direct a user\u2019s attention. Have contrasting typefaces (like serif headlines and sans-serif body text) to group the content into meaningful sections.\n\nIn a recent A List Apart article, the Master of Web Typography\u2122 Jason Santa Maria offers excellent advice on how to choose your typefaces:\n\n\n\tWrite down a general description of the qualities of the message you are trying to convey, and then look for typefaces that embody those qualities.\n\n\nSounds pretty straightforward. I wanted to give my design a classic feel with a hint of nostalgia, so I used Georgia for the headlines, and incorporated the ornate ampersand from Baskerville into the header.\n\n A closeup on the site\u2019s header.\n\nLet\u2019s get sexy\n\nThe design doesn\u2019t look too bad as it is, but it\u2019s still pretty flat. We can do better, and after mixing in some CSS3 and a couple of PNGs, it\u2019s going to get downright steamy in here.\n\nGive it some glow\n\nObjects in the natural world reflect light, so to make your design feel tangible and organic, give it some glow. In the example design I achieved this by creating two white to transparent gradients of varying opacities. Both have a solid white border across their top, which gives edges a double border effect and makes them look sharper. Using CSS3\u2019s text-shadow on headlines and box-shadow on content modules is another quick way to add depth.\n\n A wide and closeup view of the design with gradients, text-shadow and box-shadow added. For information on how to implement text-shadow and box-shadow using RGBA, check out the article I wrote on it last week.\n\n\n37 pieces of flair\n\nOkay, maybe you don\u2019t need that much flair, but it couldn\u2019t hurt to add a little; it\u2019s the details that will set your design apart. Work in imagery and texture, using PNGs with an alpha channel so you can layer images and still tweak the color later on.\n\n The design with grungy textures, a noisy diagonal stripe pattern, and some old transportation images layered behind the text. Because the colors are rendered using RGBA, these images bleed through the content, giving the design a layered feel. Best viewed large.\n\n\nSend it off\n\nHey, look at that. You\u2019ve got a detailed, well structured mockup for the client to review. Best of all, your markup is complete too. If the client approves the design at this stage, your template is practically finished. Bust out the party hats!\n\nNot so fast, Buster!\n\nSo I don\u2019t know about you, but I\u2019ve never gotten a design past the client\u2019s keen eye for criticism on the first go. Let\u2019s review some hypothetical feedback (none of which is too outlandish, in my experience), and see how we\u2019d make the requested changes in the browser. \n\nUpdating the typography\n\n\n\tMy ex-girlfriend loved Georgia, so I never want to see it again. Can we get rid of it? I want to use a font that\u2019s chunky and loud, just like my stupid ex-girlfriend.\n\n\t Fakey McClient\n\n\nYikes! Thankfully with CSS, removing Georgia is as easy as running a find and replace on the stylesheet. In my revised mockup, I used @font-face and League Gothic on the headlines to give the typography the, um, unique feel the client is looking for.\n\n The same mockup, using @font-face on the headlines. If you\u2019re unfamiliar with implementing @font-face, check out Nice Web Type\u2018s helpful article.\n\nAdding rounded corners\n\n\n\tI\u2019m not sure if I\u2019ll like it, but I want to see what it\u2019d look like with rounded corners. My cousin, a Web 2.0 marketing guru, says they\u2019re trendy right now.\n\n\t Fakey McClient\n\n\nSwitching to rounded corners is a nightmare if you\u2019re doing your mockup in Photoshop, since it means recreating most of the shapes and UI elements in the design. Thankfully, with CSS border-radius comes to our rescue! By applying this gem of a style to a handful of classes, you\u2019ll be rounded out in no time.\n\n The mockup with rounded corners, created using border-radius. If you\u2019re not sure how to implement border-radius, check out CSS3.info\u2018s quick how-to.\n\nMaking changes to the color\n\n\n\tThe design is too dark, it\u2019s depressing! They call it \u2018the blues\u2019 for a reason, dummy. Can you try using a brighter color? I want orange, like Zeldman uses.\n\n\t Fakey McClient\n\n\nMaking color changes is another groan-inducing task when working in Photoshop. Finding and updating every background layer, every drop shadow, and every link can take forever in a complex PSD. However, if you\u2019ve done your mockup in markup with RGBA and semi-transparent PNGs, making changes to your color is as easy as updating the body background and a few font colors.\n\n The mockup with an orange color scheme. Best viewed large.\n\nAhem, what about Internet Explorer?\n\nGee, thanks for reminding me, buzzkill. Several of the CSS features I\u2019ve suggested you use, such as RGBA, text-shadow and box-shadow, and border-radius, are not supported in Internet Explorer. I know, it makes me sad too. However, this doesn\u2019t mean you can\u2019t try these techniques out in your markup based mockups.  The point here is to get your mockups done as efficiently as possible, and to keep the emphasis on markup from the very beginning.\n\nOnce the design is approved, you and the client have to decide if you can live with the design looking different in different browsers. Is it so bad if some users get to see drop shadows and some don\u2019t? Or if the rounded corners are missing for a portion of your audience? The design won\u2019t be broken for IE people, they\u2019re just missing out on a few visual treats that other users will see.\n\nThe idea of rewarding users who choose modern browsers is not a new concept; Dan covers it thoroughly in Handcrafted CSS, and it\u2019s been written about in the past by Aaron Gustafson and Andy Clarke on several occasions. I believe we shouldn\u2019t have to design for the lowest common denominator (cough, IE6 users, cough); instead we should create designs that are beautiful in modern browsers, but still degrade nicely for the other guy. However, some clients just aren\u2019t that progressive, and in that case you can always use background images for drop shadows and rounded corners, as you have in the past. \n\nClosing thoughts\n\nWith the advent of CSS3, browsers are just as capable of giving us beautiful, detailed mockups as Photoshop, and in half the time. I\u2019m not the only one to make an argument for this revised process; in his article Time to stop showing clients static design visuals, and in his presentation Walls Come Tumbling Down, Andy Clarke makes a fantastic case for creating your mockups in markup.\n\nSo I guess my challenge to you for 2010 is to get out of Photoshop and into the code. Even if the arguments for designing in the browser aren\u2019t enough to make you change your process permanently, it\u2019s worthwhile to give it a try. Look at the New Year as a time to experiment; applying constraints and evaluating old processes can do wonders for improving your efficiency and creativity.", "2009", "Meagan Fisher", "meaganfisher", "2009-12-24T00:00:00+00:00", "https://24ways.org/2009/make-your-mockup-in-markup/", "process"], [218, "Put Yourself in a Corner", "Some backstory, and a shameful confession\n\nFor the first couple years of high school I was one of those jerks who made only the minimal required effort in school. Strangely enough, how badly I behaved in a class was always in direct proportion to how skilled I was in the subject matter. In the subjects where I was confident that I could pass without trying too hard, I would give myself added freedom to goof off in class.\n\nBecause I was a closeted lit-nerd, I was most skilled in English class. I\u2019d devour and annotate required reading over the weekend, I knew my biblical and mythological allusions up and down, and I could give you a postmodern interpretation of a text like nobody\u2019s business. But in class, I\u2019d sit in the back and gossip with my friends, nap, or scribble patterns in the margins of my textbooks. I was nonchalant during discussion, I pretended not to listen during lectures. I secretly knew my stuff, so I did well enough on tests, quizzes, and essays. But I acted like an ass, and wasn\u2019t getting the most I could out of my education.\n\nThe day of humiliation, but also epiphany\n\nOne day in Ms. Kaney\u2019s AP English Lit class, I was sitting in the back doodling. An earbud was dangling under my sweater hood, attached to the CD player (remember those?) sitting in my desk. Because of this auditory distraction, the first time Ms. Kaney called my name, I barely noticed. I definitely heard her the second time, when she didn\u2019t call my name so much as roar it. I can still remember her five feet frame stomping across the room and grabbing an empty desk. It screamed across the worn tile as she slammed it next to hers. She said, \u201cThis is where you sit now.\u201d My face gets hot just thinking about it.\n\nI gathered my things, including the CD player (which was now impossible to conceal), and made my way up to the newly appointed Seat of Shame. There I sat, with my back to the class, eye-to-eye with Ms. Kaney. From my new vantage point I couldn\u2019t see my friends, or the clock, or the window. All I saw were Ms. Kaney\u2019s eyes, peering at me over her reading glasses while I worked. In addition to this punishment, I was told that from now on, not only would I participate in class discussions, but I would serve detention with her once a week until an undetermined point in the future.\n\nDuring these detentions, Ms. Kaney would give me new books to read, outside the curriculum, and added on to my normal homework. They ranged from classics to modern novels, and she read over my notes on each book. We\u2019d discuss them at length after class, and I grew to value not only our private discussions, but the ones in class as well. After a few weeks, there wasn\u2019t even a question of this being punishment. It was heaven, and I was more productive than ever.\n\nTo the point\n\nPlease excuse this sentimental story. It\u2019s not just about honoring a teacher who cared enough to change my life, it\u2019s really about sharing a lesson. The most valuable education Ms. Kaney gave me had nothing to do with literature. She taught me that I (and perhaps other people who share my special brand of crazy) need to be put in a corner to flourish. When we have physical and mental constraints applied, we  accomplish our best work.\n\nFor those of you still reading, now seems like a good time to insert a pre-emptive word of mediation. Many of you, maybe all of you, are self-disciplined enough that you don\u2019t require the rigorous restrictions I use to maximize productivity. Also, I know many people who operate best in a stimulating and open environment. I would advise everyone to seek and execute techniques that work best for them. But, for those of you who share my inclination towards daydreams and digressions, perhaps you\u2019ll find something useful in the advice to follow.\n\nIn which I pretend to be Special Agent Olivia Dunham\n\nNow that I\u2019m an adult, and no longer have Ms. Kaney to reign me in, I have to find ways to put myself in the corner. By rejecting distraction and shaping an environment designed for intense focus, I\u2019m able to achieve improved productivity.\n\nLately I\u2019ve been obsessed with the TV show Fringe, a sci-fi series about an FBI agent and her team of genius scientists who save the world (no, YOU\u2019RE a nerd). There\u2019s a scene in the show where the primary character has to delve into her subconscious to do extraordinary things, and she accomplishes this by immersing herself in a sensory deprivation tank. The premise is this: when enclosed in a space devoid of sound, smell, or light, she will enter a new plane of consciousness wherein she can tap into new levels of perception.\n\nThis might sound a little nuts, but to me this premise has some real-world application. When I am isolated from distraction, and limited to only the task at hand, I\u2019m able to be productive on a whole new level. Since I can\u2019t actually work in an airtight iron enclosure devoid of input, I find practical ways to create an interruption-free environment.\n\nSince I work from home, many of my methods for coping with distractions wouldn\u2019t be necessary for my office-bound counterpart. However for some of you 9-to-5-ers, the principles will still apply.\n\nConsider your visual input\n\nFirst, I have to limit my scope to the world I can (and need to) affect. In the largest sense, this means closing my curtains to the chaotic scene of traffic, birds, the post office, a convenience store, and generally lovely weather that waits outside my window. When the curtains are drawn and I\u2019m no longer surrounded by this view, my sphere is reduced to my desk, my TV, and my cat. Sometimes this step alone is enough to allow me to focus. \n\nBut, my visual input can be whittled down further still. For example, the desk where I usually keep my laptop is littered with twelve owl figurines, a globe, four books, a three-pound weight, and various nerdy paraphernalia (hard drives, Wacom tablets, unnecessary bluetooth accessories, and so on). It\u2019s not so much a desk as a dumping ground for wacky flea market finds and impulse technology buys. Therefore, in addition to this Official Desk, I have an adult version of Ms. Kaney\u2019s Seat of Shame. It\u2019s a rusty old student\u2019s desk I picked up at the Salvation Army, almost an exact replica of the model Ms. Kaney dragged across the classroom all those years ago.  This tiny reproduction Seat of Shame is literally in a corner, where my only view is a blank wall. When I truly need to focus, this is where I take refuge, with only a notebook and a pencil (and occasionally an iPad).\n\nFind out what works for your ears\n\nEven from my limited sample size of two people, I know there are lots of different ways to cope with auditory distraction. I prefer silence when focused on independent work, and usually employ some form of a white noise generator. I\u2019ve yet to opt for the fancy \u2018real\u2019 white noise machines; instead, I use a desktop fan or our allergy filter machine. This is usually sufficient to block out the sounds of the dishwasher and the cat, which allows me to think only about the task of hand.\n\nMy boyfriend, the other half of my extensive survey, swears by another method. He  calls it The Wall of Sound, and it\u2019s basically an intense blast of raucous music streamed directly into his head. The outcome of his technique is really the same as mine; he\u2019s blocking out unexpected auditory input. If you can handle the grating sounds of noisy music while working, I suggest you give The Wall of Sound a try.\n\nDon\u2019t count the minutes\n\nWhen I sat in the original Seat of Shame in lit class, I could no longer see the big classroom clock slowly ticking away the seconds until lunch. Without the marker of time, the class period often flew by. The same is true now when I work; the less aware of time I am, the less it feels like time is passing too quickly or slowly, and the more I can focus on the task (not how long it takes). \n\nNowadays, to assist in my effort to forget the passing of time, I sometimes put a sticky note over the clock on my monitor. If I\u2019m writing, I\u2019ll use an app like WriteRoom, which blocks out everything but a simple text editor. \n\nThere are situations when it\u2019s not advisable to completely lose track of time. If I\u2019m working on a project with an hourly rate and a tight scope, or if I need to be on time to a meeting or call, I don\u2019t want to lose myself in the expanse of the day. In these cases, I\u2019ll set an alarm that lets me know it\u2019s time to reign myself back in (or on some days, take a shower).\n\nPut yourself in a mental corner, too\n\nWhen Ms. Kaney took action and forced me to step up my game, she had the insight to not just change things physically, but to challenge me mentally as well. She assigned me reading material outside the normal coursework, then upped the pressure by requiring detailed reports of the material. While this additional stress was sometimes uncomfortable, it pushed me to work harder than I would have had there been less of a demand. Just as there can be freedom in the limitations of a distraction-free environment, I\u2019d argue there is liberty in added mental constraints as well.\n\nDeadlines as a constraint\n\nMuch has been written about the role of deadlines in the creative process, and they seem to serve different functions in different cases. I find that deadlines usually act as an important constraint and, without them, it would be nearly impossible for me to ever consider a project finished. There are usually limitless ways to improve upon the work I do and, if there\u2019s no imperative for me to be done at a certain point, I will revise ad infinitum. (Hence, the personal site redesign that will never end \u2013 Coming Soon, Forever!). But if I have a clear deadline in mind, there\u2019s a point when the obsessive tweaking has to stop. I reach a stage where I have to gather up the nerve to launch the thing.\n\nPutting the pro in procrastination\n\nSometimes I\u2019ve found that my tendency to procrastinate can help my productivity. (Ducks, as half the internet throws things at her.) I understand the reasons why procrastination can be harmful, and why it\u2019s usually a good idea to work diligently and evenly towards a goal. I try to divide my projects up in a practical way, and sometimes I even pull it off. But for those tasks where you work aimlessly and no focus comes, or you find that every other to-do item is more appealing, sometimes you\u2019re forced to bring it together at the last moment. And sometimes, this environment of stress is a formula for magic. Often when I\u2019m down to the wire and have no choice but to produce, my mind shifts towards a new level of clarity. There\u2019s no time to endlessly browse for inspiration, or experiment with convoluted solutions that lead nowhere.\n\nObviously a life lived perpetually on the edge of a deadline would be a rather stressful one, so it\u2019s not a state of being I\u2019d advocate for everyone, all the time. But every now and then, the work done when I\u2019m down to the wire is my best.\n\nKeep one toe outside your comfort zone\n\nWhen I\u2019m choosing new projects to take on, I often seek out work that involves an element of challenge. Whether it\u2019s a design problem that will require some creative thinking, or a coding project that lends itself to using new technology like HTML5, I find a manageable level of difficulty to be an added bonus. The tension that comes from learning a new skill or rethinking an old standby is a useful constraint, as it keeps the work interesting, and ensures that I continue learning.\n\nThere you have it\n\nWell, I think I\u2019ve spilled most of my crazy secrets for forcing my easily distracted brain to focus. As with everything we web workers do, there are an infinite number of ways to encourage productivity. I hope you\u2019ve found a few of these to be helpful, and please share your personal techniques in the comments. Have a happy and productive new year!", "2010", "Meagan Fisher", "meaganfisher", "2010-12-20T00:00:00+00:00", "https://24ways.org/2010/put-yourself-in-a-corner/", "process"]], "truncated": false, "table_rows_count": 336, "filtered_table_rows_count": 2, "expanded_columns": [], "expandable_columns": [], "columns": ["rowid", "title", "contents", "year", "author", "author_slug", "published", "url", "topic"], "primary_keys": [], "units": {}, "query": {"sql": "select rowid, * from articles where \"author\" = :p0 and \"author_slug\" = :p1 and \"topic\" = :p2 order by rowid limit 101", "params": {"p0": "Meagan Fisher", "p1": "meaganfisher", "p2": "process"}}, "facet_results": {}, "suggested_facets": [], "next": null, "next_url": null, "query_ms": 14.255285263061523}